On May 28, 2024, the online magazine Luxury Place published an article noting that the celebration of the 106th anniversary of Azerbaijan's dictatorship had been “crowned with success”. This more than complimentary wording caught our eye.

"A Successful Celebration of the 106th Anniversary of the Republic of Azerbaijan", Luxury Place, 28/05/2024

Behind this online magazine is communicator Myriam Larrière, born August 6, 1976 in Epinal, who runs her business through her sole proprietorship LARRIERE MYRIAM (532 287 232), founded in May 2011.

"LARRIERE MYRIAM", Pappers

2017 was a pivotal year in several respects concerning the communication in France of the Azerbaijani dictatorship: that year, Azerbaijan recruited many communicators in France. Myriam Larrière was one of them. Indeed, the first traces of her links with Azerbaijan date back to October 2017, when she appeared at the Azerbaijani embassy in Paris. There, she organized a Haute Couture evening, in cooperation with the Association des Amis de l'Azerbaïdjan.

Facebook post by Frédéric Garnier, 9/10/2017
Facebook post by Myriam Larrière, 8/10/2017
Facebook post by Myriam Larrière, 21/10/2017

Fashion is just another means of influence for a dictatorship. It's a way of getting political messages across. This has not escaped Azerbaijan, which organizes an annual fashion show entitled “Pearls of Karabakh” at the Azerbaijani Cultural Center. In 2018, Myriam Larrière appeared alongside Mirvari Fataliyeva, General Secretary of the Association des Amis de l'Azerbaïdjan, in the context of the organization of a fashion show for the Azerbaijani Embassy.

Facebook post by Myriam Larrière, 29/03/2018

Myriam Larrière is back in action for Azerbaijan in 2022, a year after the creation of the online magazine Luxury Place, which will serve as an intermediary to spread influential messages. The “Pearls of Karabakh” fashion show, organized in November 2022, is a way for Myriam Larrière and Aliyev's diplomacy to spread Azerbaijani propaganda about Artsakh, which will be ethnically cleansed by Azerbaijan in September 2023.

Facebook post by Myriam Larrière, 5/11/2022
"Azerbaijani fashion parades in Paris: "Pearls of Karabakh, from tradition to modernity"", Luxury Place, 5/11/2022

Luxury Place is a means of promoting and depoliticizing events organized by Azerbaijani lobbyists in France, at a time when Azerbaijan is engaged in a genocidal process targeting Armenia, and has emptied Artsakh of its Armenian population.

"Azerbaijan Celebrates 'The Dance of Strings'", Luxury Place, 11/12/2023
"RIAD MAMMADOV: An Enchanting Musical Performance in Paris", Luxury Place, 02/02/2024
Facebook post by Myriam Larrière, 12/03/2024

But Luxury Place is also a means of conveying purely political messages, such as the “full expansion” of relations between Azerbaijan and the Democratic Republic of Congo, or Azerbaijan's celebration of International Women's Day...

"Azerbaijan and the Democratic Republic of Congo: A Growing Cultural Exchange," Luxury Place, 13/12/2023
"Azerbaijan Stands Out on International Women's Day," Luxury Place, 9/03/2024

While in Baku, on March 8, 2024, women's rights activists denounced the decline in freedoms in Azerbaijan, feminicide, early marriage, gender inequality and the imprisonment of journalists and politicians!

"In Azerbaijan, an endless crackdown on opposition and independent media," Equal Times, 4/04/2024

And needless to say, Myriam Larrière is a regular at the Azerbaijani Embassy in Paris.

Photograph from the Annual General Meeting of the Association of Friends of Azerbaijan, 6/12/2023
Video by the Embassy of Azerbaijan in France on Facebook for the commemorations of January 20, 1990, 2/02/2024

Myriam Larrière, communicator in the service of the Azerbaijani dictatorship, is complicit in laundering the Aliyev regime's crimes against Armenians and its own population, and must be exposed.

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